NEA Briefs

  "In this post I'm going to be looking at the way a range of theories can be applied to media texts, by doing this I will be make an initial decision in terms of which media theory I will likely use in the production of my main text". Example 1: Barthes Semiotics, The Study of Signs & How it engages the audience. The Week uses a range of media theories including Barthes Semiotics to demonstrate different ideologies in their media texts. In this example, signs are demonstrated through an image of a skull, which was placed on the sugar to show it as  deadly. This was encoded in order for the audience to decode the meaning of the signs. The current affair in this magazine is clearly to do with unhealthy eating and overweight problems within the nation. The use of a fat child eating purely a bowl of sugar (which no one does) creates a disorderly effect on the audience, and again, this is created with the employment of Barthes Semiotic Theory. Vanity Fair employs a variet...

 In this post, I will be carrying out research in relation to media language and media representations in current affairs magazines. This, ultimately will assist me in creating my own current affairs magazine by giving me a range of paradigms to follow for when i do create it.   The Week demonstrates it's left-wing inclination by portraying Trump, who is right-wing, as a predator. The way they do this, is by the illustration of the opposites, man smiling, woman statue looking horrified, during a bad act. The use of the statue of liberty in this image opposes the statue's main purpose - freedom. The representation of Trump doing this to the statue reflects The Week's view on Trumps campaign - a hinderance of freedom. The representation of Kanye West in The Critic magazine front cover is one of glorification. The Critic's political affiliation is right wing, which glorifies republicans and pro-trump supporters. West is presented as 'Jesus' whom, according to Chris...